TY - BOOK AU - Parsons, Patricia TI - Ethics in public relations: A guide to best practice SN - 1412917972 (cloth) PY - 2004/// CY - London PB - Kogan page limited KW - Public relations KW - Moral and ethical aspects N1 - includes index; Includes bibliographical references and index; Baselines for ethical advocacy in the "marketplace of ideas" / Kathy Fitzpatrick -- Responsibility and accountability / Thomas H. Bivins -- The ethics of communicating with and about difference in a changing society / Larissa A. Grunig and Elizabeth L. Toth -- Negotiating relationships with activist publics / Linda Hon -- Responsible advocacy for nonprofit organizations / Carolyn Bronstein -- Truth and transparency / Karla Gower -- Responsible online communication / Kirk Hallahan -- Responsible advocacy through strategic risk communication / Michael J. Palenchar and Robert L. Heath -- The ethics of public diplomacy / Philip Seib -- Ethics across borders / Donald Wright ER -