Global marketing management / Warren J. Keegan.

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Material type: Text

TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2002.Edition: 7th ed. International editionDescription: xxv, 617 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Kenya National Commission for UNESCO General Stacks	Non-fiction	6.70KEE 2002 (Browse shelf(Opens below))	c1	Available		RC00350

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Previous	6.70DRU 2008 Management and cost accounting /	6.70KIM A textbook of financial accounting /	6.70LOV 2007 Services marketing: people, technology, strategy /	6.70KEE 2002 Global marketing management /	6.25WEE 2005 Purchasing & supply chain management : analysis, strategy, planning and practice /	6.70DRUR 2008 Management and cost accounting : student's manual /	6.25JES 1994 Storage and supply of materials : inbound logistics for commerce, industry and public undertakings /	Next

Includes bibliographical references and index.

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